Your Assessment
The assessment process is the first step in helping business owners evaluate their current position. A snapshot of where you stand guides us to where you want to go and how we will strategically achieve your goals.
During the assessment of your operation we will complete:
A Financial Assessment
- Examine Cash Flow
- Assess Debt Ratio
- Review Long-term Succession Planning
Your Market and Market Reach Evaluation
- Evaluate Identification of Target Market
- Assess Consistency of Current Marketing Campaign
- Determine Consumer Awareness and Loyalty
- Formulate Current Market Position and Share
- Review Advertising / Promotional Campaigns
Team Management Overview
- Sales Team Productivity and Effectiveness
- Pre-employment Screening & Process
- Interview and Review Personnel
A Merchandise Evaluation
- Examine Merchandise Mix
- Compare Inventory Performance by brand, category, and price point
- Calculate Current Return on Investment
- Consider Current Gross Profit Margin
A Visual Display
- Review overall Merchandise Appearance
- Evaluate Continuity in Display and Product Placement
- Note Point of Sale Signage
Succession Planning Discussion
- Assess your store’s market value
- Identify Potential Buyers
- Evaluate Existing Succession Plan
Location Review
- Site Location and Sales Potential
- Traffic Flow and Curb Appeal
- Overall Store Ambiance and Message both Inside & Out